Brand Launch


Sustenir is a Singapore-based company growing impossible foods in impossible places. For their official brand launch, we wanted to show Singapore how expensive imported food is – not from a financial point of view, but from an environmental point of view.

Along with digital channels, we went out of home with not just bus stop advertisements but even getting a full page spread in the nation’s top newspapers.


Below you’ll find the print ad that ran in The Business Times as well as the social assets that we created for Instagram and adapted for LinkedIn.

Print ad in The Business Times



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